Local News

Hairoun Beer Launches Hero’s Club Campaign 

29 March 2025
This content originally appeared on One News SVG.

By Havlyn GillUpdated 5:26 p.m., Saturday, March 29, 2025, Atlantic Standard Time (GMT-4). 

Kingstown, St. Vincent – March 28, 2025 –Hiaroun Beer has officially launched the Hero’s Club Campaign in St. Vincent. This nationwide initiative aims to celebrate Vincentian resilience, community spirit, and the everyday heroes contributing to the nation’s growth. As part of the campaign, participants have the chance to win a 2025 Isuzu D-Max pickup through a promotional entry process, highlighting the brand’s commitment to engaging with the community.

With over four decades of support for various cultural, sporting, and community initiatives, Hairoun Beer continues to honor its dedication to the people of St. Vincent and the Grenadines. The Hero’s Club Campaign recognizes individuals who embody Vincentian pride and perseverance, reinforcing the brand’s longstanding relationship with its consumers.

Consumers can take part in the campaign by:

1. Purchasing Hairoun Beer and checking under the crown for prizes or special letters.

2. Collecting the special letters H, E, R, and O.

3. Submitting entries by placing the collected letters H, E, R, O in an envelope, along with their name, contact details, and the name of St. Vincent and the Grenadines’ first National Hero.

4. Dropping off entries at designated collection points nationwide.

At the end of the promotion, 10 participants will be randomly selected to compete in the Hero’s Challenge, where one finalist will win the grand prize – a brand-new 2025 Isuzu D-Max pickup!

Taemia Nichols, Marketing Coordinator at St. Vincent Brewery Ltd., emphasized the campaign’s importance, stating that it is a way to honor the community and show appreciation for their support as they celebrate 40 years of brewing excellence. Participants must be 18 years or older, and further details, including entry locations and updates, can be found on Hairoun Beer’s official social media pages.